Choosing the ideal platform will depend on your marketing objective and the target audience you want to reach. 💡

If your goal is to reach people who are looking for specific products or services, Google Ads may be the best option.
If your goal is to target people based on their interests, Facebook Ads may be the best choice.

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Okay, you need to check that the campaign you've set up is having an effect... 🤔

The first step is to align the key metrics. Ask yourself:

1 - Is the campaign generating the expected results? If not: is it above or below expectations?

2 - Is the cost per action within the stipulated budget? What is the variation?

3 - How is the conversion rate? Is the ROI of the campaign positive?

4 - Is your campaign generating leads or sales?

5 - How is the user's time on the campaign landing page and the click-through rate?

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Are you ready to feed your communication with audiovisual content? 📽️

Our team works from the initial conception, through the script and pre-production, recording with direction and capture, closing with editing, post-production and publication.

We also work in partnership with some of the best professionals in the film industry. Guaranteed quality for your communication!

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Do you want a more communicative series than Emily in Paris?
The third season continues to follow the protagonist's consumerist, professional and romantic adventures in her day-to-day life at a marketing agency in the French capital.
In the midst of snobbish Frenchmen, friendships and beautiful landscapes, Emily finds her place in Paris more and more.
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Do you know the difference?

Email marketing is focused on acquisition. This means that it always asks for something from its reader: subscription, downloading material, conversion into a product purchase and more.

The newsletter, on the other hand, is focused on retention. This means that the focus is on maintaining the relationship with the customer. The aim is to provide relevant content that makes a difference to the reader's daily life.

So, do you know what's most useful for your business at the moment?

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Even before you carry out a communication and marketing campaign to win over your target audience, you need your employees, partners and associates to believe in your company's purpose and potential! 🤝

That's why internal communication promotes everything your company does, plans and represents in the market in which it operates. With clear and objective communication, employees understand the size of the ship they're on and the destination they're working towards!

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This spinoff of the Shrek franchise hit theaters with a bang! ❤️

Using an innovative animation technique that mixes 3D and 2D, the movie features action sequences at an electrifying pace that are as beautiful as paintings! Not to mention the fairy tale satire humor that renews and updates the success that Shrek had in the 2000s. 🎉

An experience that appeals to the whole family and deserves to be seen on the big screen!

Oh, a curiosity: the voice of Lobo in the American version is our dear Wagner Moura! 🐺

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Other strategies may help, but nothing beats the right content for the right person! 💪

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Investment in communication is vital for any business, but it must be done carefully! 🚨

One of the most common pitfalls for beginners in digital marketing is buying email lists.
It may seem like a shortcut to reaching several potential customers, but see how this strategy can backfire:

💸Low return: Because they are people with no connection to your business! With this list of fake potential customers, the chances of a positive interaction are very low.
Dirty image: Nobody likes to receive something they didn't ask for. Your company could be looked down on by the market and by people. Imagine being labeled as "that boring guy".
Blacklist your company: This strategy can get your brand "blacklisted" as a spammer! In other words, the providers compromise the deliverability of your materials, reducing your communication results. "

😉 Strategy is much more than a set of actions. They are thought-out and coordinated actions with a defined objective and measurable results.
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It's not enough for your networks to have a post every two weeks.

Content needs to be a thoughtful flow. 🧠

Our experts will produce textual and visual content for your brand, managing the editorial calendar of publications with thematic campaigns that bring your brand's voice to your audience, where and when they need it.

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